INSIGHTS & INSPIRATION
THIS IS HOW I CAN HELP YOU
As a business coach and advisor for creatives and freelancers, my job is to help you identify your unique value and package it into a marketable and profitable offer. I know it can be difficult to see your own value – especially when juggling creative work,...
Are you a FREELANCER or an ENTREPRENEUR?
FREELANCER or ENTREPRENEUR? What’s the real difference between a freelancer and an entrepreneur? For me, there’s a huge difference: Freelancer: ⚫️ You take on whatever projects come your way ⚫️ You say YES to all assignments ⚫️ You charge by the hour Entrepreneur: ⚫️...
5 TIPS TO AVOID BURNOUT AS A BUSINESS OWNER
When I started my business 10 years ago, I had tons of energy and ideas to kick things off. One thing I was absolutely sure about: I was going to be wildly successful (hello, confidence! 😅). But how I’d get there? I hadn’t thought that part through. I had no strategy....
Do you have the confidence to charge more?
I just had the call. The best kind of call. The ones that make me love my job and doing what I do! This call was from an experienced marketing manager who was made redundant during her maternity leave. Somehow, through some loop-hole, her new boss decided to cut her...
I REFUSE TO WORK 24/7 ❌
I never want to be the entrepreneur who’s constantly stressed or working 24/7. And I refuse to buy into the myth that this is what’s necessary to “succeed.” I want to take afternoon siestas, be home when my teens get back from school, and help my parents with everyday...
Learn more about Let’s Bloom 2025
My coaching- and development program is built on well-tested modules that guide you step by step toward a profitable and sustainable business: 💡 Clarify Your Vision – Lay a solid foundation by defining your vision and values.🔥 Identify Your Superpower – Discover your...
NEW COURSE: STRESS MANAGEMENT AS A CREATIVE
The Lecture That Equips You and Your Team with Essential Knowledge on Stress, Warning Signs, and Recovery In this lecture, you'll gain a deeper understanding of what stress really is, how it impacts individuals (performance) and organizations (success, creativity)....
You’re not working too much, are you?
Yesterday it happened again. I was asked how my summer was, and I explained that it was a glorious mix of summer activities and building a new business. Working a few hours in the morning and playing a few hours in the afternoon. (Of course, having my kids around 24/7...
SCALE YOUR BUSINESS WITH LINKEDIN ⚡️
One of the most important keys to building a sustainable business is identifying your market – and communicating with them regularly. If you’re targeting decision-makers and high-income earners, LinkedIn is one of the best platforms today to build your personal brand...
NEW COURSE – How to increase your revenue as a creative!
When I applied to high school about 30 years ago, I chose the Humanities program. Partly because I loved French and dreamed of moving to Paris after graduation, but mostly to avoid math. I just didn’t understand it—all the terms, formulas, and equations felt like a...
STOP SELLING YOUR TIME – THERE’S ANOTHER WAY
Running a business in 2022 can be challenging. As small business owners, we’re great at doing it all. We’ll handle everything from sales, admin, marketing to fixing the coffee…oh yes, AND we’re doing the actual work of course! It’s a labour of love - most of us love...
IS YOUR BUSINESS MODEL STRESS PROOF?
One of my superpowers is being able to forecast the future. Between 2004 and 2011 I worked as a trend analyst in retail. How it’s done? Well, it’s definitely not rocket science, it’s all about understanding human behaviour, knowing your history and looking for signs...
